Tuesday, 26 January 2016

Wrigley sponsors 2016 Nairobi Restaurant Week

 Head of Corporate Affairs Wrigley Company (EA) Wanja Mwangi whips up a meal as instructed by Hector Boo Sanchez, Head Chef Brew Bistro Woodvale Grove during the recent press launch of the 2016 Nairobi Restaurant Week.
 
Nairobi’s culinary scene is once again set to tantalize residents as this year’s edition of the Nairobi Restaurant week is set to take place between 28th January and 07th February 2016.
As some of Nairobi’s finest food connoisseurs will meet to offer diners an exemplary dining experience, the Wrigley Company - the world’s leading manufacturer and marketer of gum, through its East Africa subsidiary has partnered with the organizers to enlighten participants about oral care practices on-the-go.
“Our oral care brand falls right at the heart of the Nairobi Restaurant Week. We are glad to be part of it and hope that our partnership with EatOut will go a long way in enlightening participants about oral care practices on-the-go,” said Wrigley East Africa Corporate Affairs Head Wanja Mwangi.
Nairobi Restaurant is a celebration of the city’s colourful culinary scene. It brings together over 50 sit-down restaurants across the city offering dazzling food and sparkling service for a one-week period.
The roaring success of the inaugural Nairobi Restaurant Week in January 2014 which was extended to two weeks due to demand is a testament to the growing dining culture in Nairobi.
In major cities around the world, Restaurant week has been a proven tradition and has registered success in the country as well.
“We are essentially seeking to create healthy habits and reaching consumers through our oral care brand; Orbit. Through our Eat Drink Chew campaign, we believe in educating consumers on the benefits of sugar free gum such as its ability to wash away food debris and remineralize tooth enamel to help strengthen teeth,” added Ms Mwangi.
Wrigley has been championing the oral health agenda in Kenya notably the recent commissioning and release of the first ever national oral health survey through the Ministry of Health and The University of Nairobi in November last year.
The survey was carried out to ascertain the burden of select oral diseases, oral health seeking behavior, determinants of oral health, risk factors, as well as the implication on oral health related quality of life.  The resultant findings will be useful in planning oral health care delivery in Kenya.

The company partners with dental professionals, supports scientific research and collaborates with governments, organizations and corporate partners to make a difference to oral health worldwide.
Lifestyle and Food Bloggers at the #NRW2016 Media Launch

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